As others pointed out with the % splitting, I'm not sure that I agree.
A credit card company could collect spending information and resell it for all cardholders, not just those holding cards having good rewards.
Perhaps this is naive and instead more valuable customers (based on spending more money annually or having a higher credit score to qualify for the card in the first place) have their information sold more, but privacy and reward programs seem like orthogonal aspects of the business to me.
A credit card company could collect spending information and resell it for all cardholders, not just those holding cards having good rewards.
Perhaps this is naive and instead more valuable customers (based on spending more money annually or having a higher credit score to qualify for the card in the first place) have their information sold more, but privacy and reward programs seem like orthogonal aspects of the business to me.