I have to say: I like this approach of offering an alternative far better thank a blanket "please don't do this thing because it's bad." Admittedly, I don't follow the EFF's actions as much as others, so maybe this is more common than I think, but it seems fresh to me. Their alternative seems like it could be palatable to a reasonable Media Extensions Working Group member (though I guess they could claim that the definition of a "security researcher or implementer" is unreasonably broad).