This is a much more articulate version of what I posted and should be taken very seriously.
The reason citizen movements so often lose out is because they are able to gather momentum for a one time event, but they are fighting against group with paid staff (not a slight just a reality) who do this full time. They are there on the same message every day.
I have worked with several activist groups that can't get the 'on message' part down and can't figure out how to apply it consistently and clearly. The same ideas about vision->strategy->tactics applies the same to activism as it does to a startup.
It's the different between the grand canyon and a really big rainstorm.
The reason citizen movements so often lose out is because they are able to gather momentum for a one time event, but they are fighting against group with paid staff (not a slight just a reality) who do this full time. They are there on the same message every day.
I have worked with several activist groups that can't get the 'on message' part down and can't figure out how to apply it consistently and clearly. The same ideas about vision->strategy->tactics applies the same to activism as it does to a startup.
It's the different between the grand canyon and a really big rainstorm.