I thought the same a week ago. Nearly bought some FB calls even. But this controversy has surprised me with its staying power.
The real sizzle comes not from the emotional outrage but the calls for government inquiry and potential regulation, which would do structural damage to all of Silicon Valley. This has been a stunningly bipartisan effort, the left supporting it ostensibly because they like regulating big businesses, and the right supporting it because they (perhaps correctly) see Silicon Valley megacorps as adversaries.
The real sizzle comes not from the emotional outrage but the calls for government inquiry and potential regulation, which would do structural damage to all of Silicon Valley. This has been a stunningly bipartisan effort, the left supporting it ostensibly because they like regulating big businesses, and the right supporting it because they (perhaps correctly) see Silicon Valley megacorps as adversaries.