In those cases you're paying for a better TV not necessarily for the apps platform. You can also get a $250 Blu-Ray player with Samsung's app.
Samsung's approach is currently a walled garden - where they can subsidize the cost of the chips and support costs by doing revenue shares with the content providers. Google TV's flash enabled browser breaks this model which is another reason Samsung likely won't go there anytime soon.
Samsung's approach is currently a walled garden - where they can subsidize the cost of the chips and support costs by doing revenue shares with the content providers. Google TV's flash enabled browser breaks this model which is another reason Samsung likely won't go there anytime soon.