In my experience, that's only the case because they have no bloody clue about how much they're being tracked.

Also, from 2012-2013:

Study Finds Broad Wariness Over Online Tracking: https://www.nytimes.com/2012/10/08/technology/most-americans...

Survey: 3 Out Of 4 Consumers Now Notice Retargeted Ads: https://marketingland.com/3-out-4-consumers-notice-retargete...