Without clarification it's unclear exactly what NSO stands for. If Google was relatively unknown, it probably would be referred to "America's Google."
Also, NSO's founders were members of the Israeli Intelligence Corp (source: Wikipedia). Given the military links it would be reasonable to include its origin. News outlets would likely do the same for a Chinese company.
That they served in the intelligence corp does not imply "military links" in Israel (I'm not familiar with the company, and there could, indeed, be military links, but that fact is not any evidence in support of that). Probably 80% of people with technical background in Israel have done their mandatory military service in the Intelligence Corp or the air force. Among startup founders the ratio is probably higher. In other words, virtually much everyone with a higher education served in the military, and those in STEM fields are likelier than not to have done it in the intelligence corp.
Also, NSO's founders were members of the Israeli Intelligence Corp (source: Wikipedia). Given the military links it would be reasonable to include its origin. News outlets would likely do the same for a Chinese company.