Is this mac only? Are there plans for PC, Desktop, apps? The website /feels/ very mac-centric which is why I am assuming and that feels like a disastrous mistake if its the case.
Fantastic - you should make this a bit more clear as it feels very apple oriented,
Throw this under the 'Professional Messaging' with something like 'Cross Platform': 'Works on all your favorite tools - your browser, Mac, Windows, Android, and iOS.'
Otherwise, this just feels like an apple garden app.