I used to work in a very process-heavy industry: control software for Medical Devices. People would ask about the benefits of following a rigorous process and my answer was always the same: Process sets a minimum standard, but unless people believe in producing a quality product, that minimum is all you'll ever get.
Oof, that hit close to home. In fact, even when people want to create a quality product, management will find someone who'll just do the minimum faster and for less.