It's a very easy trap to fall into. You've heard of certain bloggers and respect other technologists because you've read their blogs. It only seems natural that someone would read yours in order to find you.
However, in my personal experience (a long lesson to learn!), it's a bit like Field of Dreams thinking: "if you built it, they will come." That does work, but it's a long process, and I suspect it's generally a side effect of the blog.
Think about it this way: is your ideal client really going to be spending a lot of their time reading blogs like yours? I would guess not; the people who would likely read it would be other technical people.
When I went from Field of Dreams thinking to direct line to profit thinking, I was amazed at how much work I was doing that had no chance of yielding income. I discovered I was only doing profit-generating things for about 2 hours per day. I thought I was busy and going to be successful, but I was just wasting my time.
HTH. Good luck to you. I think you definitely can make that much money per month in income, but make sure you have a definite value prop.
FWIW, when I was doing blog/email marketing/web design work, I found the best path was thus. Get them to sign up for a webinar on your blog, and give a live webinar via GoToMeeting once a week. That was my best success -- I think the key was that it qualified leads a ton, and gave me a chance to exhibit my professionalism and skillset before I asked for money.
However, in my personal experience (a long lesson to learn!), it's a bit like Field of Dreams thinking: "if you built it, they will come." That does work, but it's a long process, and I suspect it's generally a side effect of the blog.
Think about it this way: is your ideal client really going to be spending a lot of their time reading blogs like yours? I would guess not; the people who would likely read it would be other technical people.
When I went from Field of Dreams thinking to direct line to profit thinking, I was amazed at how much work I was doing that had no chance of yielding income. I discovered I was only doing profit-generating things for about 2 hours per day. I thought I was busy and going to be successful, but I was just wasting my time.
HTH. Good luck to you. I think you definitely can make that much money per month in income, but make sure you have a definite value prop.
FWIW, when I was doing blog/email marketing/web design work, I found the best path was thus. Get them to sign up for a webinar on your blog, and give a live webinar via GoToMeeting once a week. That was my best success -- I think the key was that it qualified leads a ton, and gave me a chance to exhibit my professionalism and skillset before I asked for money.