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Writing off $5B means a ton of money for Verizon. Right there we can see they already didn’t actually lose half of their investment spend.

Most people’s lunch is being eaten by the big two. Snap had to go with a different ads biz model to not directly compete with the big two.

It doesn’t stop Verizon Media, now Yahoo, from being the 5th or 6th biggest ad[tech] and online ads business. I’m hedging 6th in case there’s some one else between Microsoft and Amazon.




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