I get and send dozens of important emails a day. Why is email irrelevant?
"A May 2011 Pew Internet survey finds that 92% of online adults use search engines to find information on the Web, including 59% who do so on a typical day. This places search at the top of the list of most popular online activities among U.S. adults. But it is not alone at the top. Among online adults, 92% use email, with 61% using it on an average day."
...But me and all my (hipster|geeky|20-something) friends only communicate using a combination of Facebook, Twitter, and SMS! If it's not relevant within my inner circle of friends, then 'anyone who's anyone' doesn't care about it!
"A May 2011 Pew Internet survey finds that 92% of online adults use search engines to find information on the Web, including 59% who do so on a typical day. This places search at the top of the list of most popular online activities among U.S. adults. But it is not alone at the top. Among online adults, 92% use email, with 61% using it on an average day."
Source: Search and email still top the list of most popular online activities (http://pewinternet.org/Reports/2011/Search-and-email/Report....)