A brilliant term, and it brings me back to what annoys me the most about all of this: Clippy was shite and got in the way of productivity, and now I'm going to have another "helper" in a tool that I use every day, and it is going to get in my way without even achieving its apparent goals because this stuff just does not work.

To push the Clippy thing further, Bill Gates once gave us "content is king". Google's Woke Clippy needs to learn that "context is king" - but it can't ever do that with language; well, not without a general AI.