You're right, absolutely right. I know that there are too many features, but I built this thing first and foremost for myself. And I've always wanted the featureset that is now added to the web app, because it's really helpful for selling my own software. I added those features, not because I thought someone would like them, but because I wanted them for myself.
What feature do you think could be cut out? Maybe an outside perspective will make me see it differently.
I would second the "this has a lot of features for a first cut" sentiment. On the other hand, if you've already written them, the cost isn't too high as long as your most impressive feature is in front.
As for deployment...you can get a perfectly serviceable dedicated host for $100 a month. Buy it, and start slow launching your service. You don't need to wait for help.
If you want to turn this into a startup, you should think about looking for a cofounder (and giving them 50% equity).
I don't really want to give you an opinion that could screw up your product! As mentioned, I am not in your target market so that question is probably better directed at someone who is.
IMO, just stick to the sales/licensing/tracking.
But if you built the featureset because they are all important to you as a user, than maybe you're on to something.
That's a pretty bad idea, unless you want to be an ESP. deliverability becomes a challenge when you start sending our massive quantities of email -- you need to deal with ISPs of all kinds, constantly changing legislation and complaints. one esp (my previous employer) does offer an API to tie your customer db to a mailing list (including doing the mail merge and such) -- verticalresponse.com
What feature do you think could be cut out? Maybe an outside perspective will make me see it differently.