They are an old, lethargic company. They won't do anything truly innovative until they cut the fat and get agile. I interviewed with Woven Planet, their automated driving division and it was a complete joke. They focused more on creating motivational videos and designing fancy offices than on solving problems.
They don't even need to innovate, just copy the path laid out to them. They can already make the batteries, apparently, let's just put them in cars and let me stop putting a pound of CO2 into the atmosphere for every mile I drive.
Even better would be able to live in a place that let me have a family without a car, because there was adequate transit. And though I'm working hard on that locally, it will take time, if it ever succeeds. And most parts of the country will never even attempt that :(
They are by-far the most fuel efficient hybrid on the market in Europe at least. The fuel economy for city usage (40-50km/h) is far below other hybrids (not talking about plug-in hybrid here).
