So tourists (or people visiting for family or work) who own iPhones wouldn't be able to use them in Israel? You can probably see how that's a tough sell.
Yes, that's exactly it: you harbor this sort of company you will not be able to pretend it's business as usual on other fronts.
After the 500,000th Facebook post of tourists linking NSO to 'my holiday in Israel was spoiled and I won't be going back there' I'm pretty sure they'd get the message.
I'm ok with whitehat hackers but this shit has to stop. Mind you, I have an old Nokia so it's not as if I'm affected, the only thing I have to worry about is the baseband processor and my telco. But there are plenty of people who need a smartphone for their work and their opsec is pretty much as good as their phones' security.