I think that can kind of work for B2C things, but is much less likely to do so for B2B. Just as an example, I work on industrial maintenance software, and customers expect us to catch problems with their machinery 100% of the time, and in time to prevent it. Sometimes faults start and progress to failure faster than they're able to send data to us, but they still are upset that we didn't catch it.

It doesn't matter whether that's reasonable or not, there are a lot of people who expect software systems to be totally reliable at what they do, and don't want to accept less.