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>"Visa and MasterCard get about 20% of their revenues from merchant fees. American Express gets 65% of its revenues from merchant fees, because it relies less on interest payments (most American Express card holders don't carry a balance)." [3]

Real citation needed. That Seekingalpha link is very wrong. Visa and MasterCard probably derive 100% of their revenues though merchant fees and similar. They neither lend money nor collect interest from consumers. The usurious interest rates and fees that you are trying to "vote" against are coming from the banks that issue the cards. Visa And mastercard profit by encouraging use of their card networks for every purchase. They don't care about your "pit of debt."

I'm not sure how paying an annual fee to Amex and forcing merchants to process your expensive card is helping anyone other than further enriching Amex, which in addition to being a payment network, is also operating as a bank as far as extending loans to and collecting interest from its "cardmembers." If Amex's other value added services such as rewards, return protection or whatever make it worthwhile, for your business to pay the membership and merchant fees then so be it.

My personal "vote with my dollars" strategy is to use cash for transactions where a credit card does not add value to my user experience and not to unnecessarily punish businesses with small purchases on credit. I use a Visa card because it is accepted most everywhere. I do use a "rewards" card so I do carry some guilt for any extra merchant fees that may incur.

  - Pay for gas at the pump: credit.
  - Pay for online goods: credit.
  - Pay for an expensive item with not enough cash in pocket: credit
  - Pay for a $2 coffee: cash
  - Pay for a round of beers at the pub (where a credit card will add an extra round trip for the bartender to get back to me): cash
  - Pay for anything at a local restaurant: cash
  - At McDonalds and somewhoe don't even have $2 in my pocket: credit
https://materials.proxyvote.com/Approved/025816/20120301/AR_...

http://media.corporate-ir.net/media_files/IROL/21/215693/Vis...




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