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> People hate buying things they'll regret

They also has been found to regret less when they buy the experience[0], which is what coffee in Starbucks is more about. I wonder where do apps fall—are they things or experience? Or does it depend on how you market it?

I guess it's pretty hard for an app to offer unique experience, in comparison with a coffee shop.

[0] There were studies, paper posted here on HN some time ago (“If money doesn't make you happy…”)




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