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stcredzero
on Sept 14, 2012
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We Need a Warby Parker for Mattresses
> When a market is dominated by risk-averse incumbents, it is probably ripe for disruption.
Who originally formulated this idea? Was it you? This sentence is fantastic.
IsaacL
on Sept 14, 2012
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As GP said, read Christensen's "Innovator's Dilemma". He's the guy who first came up with the term "disruptive innovation", and it's more than just a TechCrunch buzzword -- there's a whole theory behind how disruption actually works.
i2pi
on Sept 15, 2012
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The concept dates back much further than Christensen. See
http://en.wikipedia.org/wiki/Creative_destruction
nazgulnarsil
on Sept 15, 2012
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Schumpeter should be required reading.
MatthewB
on Sept 14, 2012
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Agreed. I was thinking the same thing.
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Who originally formulated this idea? Was it you? This sentence is fantastic.