I'm looking forward to marketing folks doing oncall and support work for the features they're shipping.

How about a security leak (say.. Vercel) and having to run down all of these non-technical folks and getting them to rotate env vars? Or ask them to not do things on their personal account?

They'll use coloured pencils to design a Cortana avatar.

Your support will be provided by an AI bot almost as smart as Clippy because it was trained on the marketer's corpus of emails.