It seems that Tim Cook excels at designing immensely complex supply chains and manufacturing processes. It's clear this is his absolute passion.
The only thing is that it's begun to shape Apple. I'm much more excited about his moves to bring manufacturing to America than any product apple has launched under his stewardship.
I don't know if that's a good thing or a bad thing, but there seems no question that Apple is now a completely different type of company and it's amazing how much a single person can put their stamp on a global and multibillion dollar company.
I don't think it's fair to attribute all of the recent Apple products to Cook. Most of those products, if not all, were probably well into the design and/or testing phase by the time Cook took over. In another 12-18 months, I think we can then start analyzing products to find Cook's DNA in them. At minimum, I'd say that the 2014 iPhone, iPad and Mac lines will be a much more accurate representation of Cook's product leadership.
The only thing is that it's begun to shape Apple. I'm much more excited about his moves to bring manufacturing to America than any product apple has launched under his stewardship.
I don't know if that's a good thing or a bad thing, but there seems no question that Apple is now a completely different type of company and it's amazing how much a single person can put their stamp on a global and multibillion dollar company.